Key Takeaways

• A Cinnabon worker used racial slurs at customers inside a Wisconsin mall.
• The incident happened at Bay Park Mall in Ashwaubenon, near Green Bay.
• Cinnabon suspended the worker and launched an internal investigation.
• Local shoppers and community leaders strongly criticized the racist outburst.

Cinnabon racism shocks Bay Park Mall customers

A shocking moment unfolded Friday when a Cinnabon worker began yelling racial slurs at a couple. The visitor couple told the worker that her behavior hurt them. In response, the worker said, “I am racist,” and taunted them from behind the counter. The scene happened inside the Bay Park Mall location in Ashwaubenon, a suburb of Green Bay.

What happened during the Cinnabon racism incident

According to witnesses, the argument started over a simple purchase. The couple ordered treats and the worker seemed upset. Then she shouted hateful words at them. Shoppers nearby looked on in disbelief. One customer recorded part of the encounter on their phone. The video quickly spread on social media, sparking outrage. Moreover, the couple felt humiliated and left the store.

Company responds to the Cinnabon racism case

Cinnabon’s parent company learned about the video soon after it went online. They issued a statement saying they do not tolerate hate. As a result, they suspended the worker involved. Meanwhile, they promised a full investigation. The company also expressed regret to the couple and to everyone affected. They will review store policies and staff training to prevent any repeat.

Community and customer reaction

Local shoppers described the incident as heartbreaking. One observer said she felt stunned by the worker’s words. Community leaders joined in the criticism. They called for zero tolerance for racist behavior. The mall’s management said they are cooperating with Cinnabon’s review. Several local businesses offered the couple free meals and support. Additionally, a small protest formed near the store later that day.

Why the Cinnabon racism incident matters

Incidents like this shake trust in public spaces. Customers expect safe and respectful service. When hate emerges in a store, people question if they are truly welcome. This event also reminds businesses to train employees well. They must teach staff how to handle stress without turning to hate speech. Otherwise, customers and communities can suffer real harm.

Steps taken after the Cinnabon racism event

Cinnabon is updating its staff guidelines. They will hold mandatory sensitivity workshops at all locations. Trainers will cover diversity, conflict resolution, and respect. Store managers must monitor behavior more closely. Furthermore, any sign of hate speech will lead to immediate action. The company hopes these changes will prevent future incidents.

Advice for customers who face racism in stores

If you encounter hate at a shop, stay calm and safe. You can record the incident if it’s safe to do so. Next, report the behavior to store management right away. You may also contact local authorities if you feel threatened. Finally, share your experience online or with support groups. That helps hold businesses accountable and push for change.

Looking ahead after the Cinnabon racism incident

The Bay Park Mall location remains open while the review continues. Cinnabon says it will share updates once the probe ends. In the meantime, shoppers can expect more training for employees. Local groups want regular check-ins with the mall to ensure safety. Ultimately, this episode could spark wider talks about hate speech in stores. Many hope it leads to lasting change.

Frequently Asked Questions

What action did Cinnabon take after the racist outburst?

Cinnabon suspended the worker involved and launched a full investigation. They also promised new sensitivity training at all locations.

Was the worker fired for the incident?

The company did not confirm a firing yet. They said the suspension remains until the investigation ends.

How can customers report racism in a store?

Customers should first notify store management. If needed, they can call local police. Recording the incident can also help with any future complaint.

What support is available for victims of racist incidents?

Victims can reach out to local civil rights groups or community centers. Many provide counseling and legal advice for people facing hate speech. Source: https://www.nydailynews.com/2025/12/08/cinnabon-fires-worker-at-wisconsin-store-after-racist-tirade-at-somali-customers/