Key Takeaways

• Democrats unveiled an ad featuring a letter President Trump sent to Jeffrey Epstein.
• The mobile billboard will tour Washington, D.C., targeting five vulnerable GOP districts.
• The ad spotlights a quote about “certain things in common, Jeffrey.”
• Democrats hope the Epstein letter ad will lower Republican voter turnout.

In a bold move, Democrats have launched an ad that displays a personal note from President Trump to Jeffrey Epstein. They aim to use this Epstein letter to sway voters in key House races. The campaign will tour Washington, D.C., on a mobile billboard starting Wednesday.

Why the Epstein Letter Matters

Democrats believe the Epstein letter can grab headlines and remind voters of Trump’s past connections. In the ad, large text shows Trump’s alleged words: “We have certain things in common, Jeffrey.” This line appears over a photo of Trump and Epstein together. By reviving this moment, Democrats hope to paint Trump as tied to a convicted child sex abuser.

Moreover, this is not the first time the Epstein letter has surfaced. A House committee recently released a copy of a bawdy note Trump supposedly wrote to Epstein in 2003. In that letter, Trump wished Epstein a happy 50th birthday and added, “May every day be another wonderful secret.” He even drew a crude picture of a naked woman’s torso. Republican allies have struggled to explain why such a letter exists.

Ad Campaign Targets Five Republicans

Democratic strategists chose five GOP members who won tight races last year. They are:

• Anna Luna of Florida
• Mike Lawler of New York
• David Valadao of California
• Mariannette Miller-Meeks of Iowa

These lawmakers face DCCC pressure because they sit in swing districts. Luna won with just 55 percent of the vote. Miller-Meeks scraped by with a margin under one percent. Democrats think the Epstein letter’s shock value can dampen enthusiasm among GOP voters.

The mobile billboard will circle Capitol Hill, play video clips, and hand out flyers. By placing the Epstein letter front and center, Democrats seek to make their message impossible to ignore.

Why the Epstein Letter Resonates

First, the Epstein letter ties Trump to one of America’s most notorious criminals. Second, it offers a clear visual for an ad. Third, it fuels continuing questions about Trump’s judgment. Finally, it may trigger doubts among moderate Republicans and independents.

In addition, more documents on Epstein are still sealed at the Justice Department. Some lawmakers want full disclosure. As fresh details emerge, Republicans face a growing problem in defending their leader. Thus, the ad’s timing seems designed to ride that wave of public interest.

Republican Responses Fall Flat

House Speaker Mike Johnson tried to downplay the Epstein letter. He claimed Trump was an FBI informant in a plot to take down Epstein. But under pressure, he quickly backed off. Other GOP leaders have offered no clear explanation for the letter’s existence.

As revelations keep dropping, some Republicans quietly admit they need a different tactic. Yet, many fear they cannot win on their own without Trump’s base. For now, Republican candidates in the targeted districts must either defend the Epstein letter or distance themselves from Trump.

What Comes Next?

Democrats plan to keep the ad on the road for weeks. They also aim to run similar ads on social media and local TV. By repeating the Epstein letter message, they hope voters will associate Trump with scandal.

Meanwhile, Republicans will decide whether to challenge the ad or ignore it. Some may accuse Democrats of dirty tricks. Others might try to shift the focus back to inflation or border security. Ultimately, the success of the ad will depend on who turns out to vote come election day.

As the campaign heats up, the Epstein letter will remain a talking point. Whoever wins, both parties know how a single sentence can change the tone of a race.

Frequently Asked Questions

What is the Epstein letter?

It is a note President Trump allegedly sent to Jeffrey Epstein in 2003. The letter wishes Epstein a happy birthday and contains a crude drawing.

Why are Democrats using the letter in their ad?

They hope the Epstein letter will remind voters of Trump’s past ties and reduce Republican support in key districts.

Which House members are being targeted by the campaign?

The ad targets Republicans Anna Luna, Mike Lawler, David Valadao, and Mariannette Miller-Meeks, all in competitive swing districts.

Could this ad change election results?

If it lowers GOP voter enthusiasm and persuades moderates, the Epstein letter ad could tilt close races in Democrats’ favor.